![]() Additional improvements include an extensive video library organized by product category. ![]() Easily accessible from the footer on every page of the site are quick links to important documents such as safety data sheets, VOC compliance information and technical briefs. The home page features links to popular content such as social media, news and motorsports updates. Filters may be applied to narrow product selection, and a new comparison feature helps users to quickly identify the product they need.“Our new website highlights our multiple brands and product lines and the many markets we serve, while also representing CRC as one, unified company with a global footprint,” explained Ahart. Users may search by keyword or SKU, brand, product category or industry and browse an e-commerce style product catalog with photo-driven results. “It was time to take it to the next level to improve the look and feel, and most importantly, the usability for our customers.” now provides a more intuitive product search with improved navigation and multiple options for locating products and related information with fewer clicks and menus. “Our website is a primary touch point for our brand,” said Dori Ahart, brand and marketing manager for CRC. CRC Industries Launches New Redesigned Website Eye-catching graphics and new features offer visitors an engaging web experienceWarminster, PA – CRC Industries, Inc., a global supplier of specialty chemicals for maintenance and repair professionals and do-it-yourselfers, has launched a new, redesigned website at that offers visitors a more user-friendly web experience.The redesign involved a complete overhaul of the previous site’s visual elements and user interface.
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